Research on the Impact of Digital Financial Literacy on Household Financial Portfolio Allocation Efficiency
Main Article Content
Keywords
digital financial literacy, household financial portfolio allocation efficiency, financial accessibility, social interaction
Abstract
Against the backdrop of the burgeoning digital economy, this paper investigates the impact of residents’ digital financial literacy on the efficiency of household financial asset allocation and its underlying mechanisms. Using micro-survey data from the China Household Finance Survey (CHFS) for 2017 and 2019, we conduct an empirical test. The findings reveal that an improvement in digital financial literacy significantly enhances the efficiency of household financial asset allocation. This effect is achieved by increasing household financial accessibility and promoting social interaction. Moreover, these results remain robust and significant after replacing the measurement indicators of the explanatory variable and accounting for potential policy interference. The heterogeneity analysis indicates that the positive effect of digital financial literacy is larger for rural households, those in non-key urban agglomerations, and non-financially vulnerable households. This study holds significant implications for enhancing the digital financial literacy of residents in China and promoting the rationalization of household financial asset allocation.
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